Once you have decided to create a website for your book store, you need to think up a clever name for your website, because all book stores have them. If you do not, people will not think that you are a stuffy and snooty book lover and they will not shop at your store. So you need to have name like "The Book Cellar" or "Novels and Novelties." Except for that you can not take those two because I was planning on using them myself; but let's get back to your website.
A website is a way to develop your own superior, pseudo-intellectual knowledge of books and intimidate non-intellectual people into buying them. For booksellers, being aloof and smug is half the fun of selling books. You can not do that on eBay. People there will only buy your books for as cheap as possible so they can sell them on their snooty online bookstore with a clever name; maybe even clearer than yours.
Upset? You should be. Every self-respecting book lover should have their own site to make others feel ignorant about themselves. So now that you've made up your mind to go ahead, this is where you will find that this is the easiest part of setting up your own online bookstore. This is because there is now a free flash template available from a lot of different web companies that you can use for free to set up your store.
Maybe the reason you have not set up your own store is because you do not understand computer coding. This is understandable; because if you love antique books, for example, there will not be much in the way about computers in them. As you have probably looked at other booksellers' sites, you can see that flash coding (the coding used to create the graphics for online catalogs and other graphics) looks difficult to learn. That's because it is. In fact, it's some of the hardest and time consuming computer coding to execute.
That is why many hosting companies now will provide you with a free or low cost flash template for your online store. The only thing that you have to do with this template is download it and then insert your graphics and text. The only computer skills you need are being able to drag and drop. It's sound like a dating site, but there's really much more.
Usually the web development companies that offer the free templates also offer free hosting. The only thing that you have to pay for is the domain name, which is about the cost of the paperback copy of "Twilight". As well, there are many different booksellers' templates to choose from. So it does not matter whether you specialize in collectibles, comic books, children books, science fiction, romance or even adult materials; there will be a template that will work for you.
Also, because each flash template is designed specifically for booksellers, there will be places to display new arrivals, and you can catalog the books into sections like hardback, paperback, first edition, etc; and change them as often as you like.